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Playboy Bunny, lingerie model enter the Big Brother house

This year's first entrants in Big Brother feature a Playboy bunny from Califonia, a lingerie model from Glasgow and an Essex lad who classes himself as the 'local Superman'.

The first 10 contestants entered the Big Brother house in Elstree, Hertfordshire, to embark on a two-month journey that Channel 5 has styled 'Big Brother: Power Trip'.

The ultimate prize for contestants is power and, according to Channel 5, 'whoever has the power will be able to influence, twist and control events in the house like never before'.

Once again presented by Emma Willis, the 15th series of Big Brother will require housemates to 'ruthlessly seize power, keep it and impose their will on the rest of the house'. As well, Big Brother viewers will be able to control events inside the house.

Joining Emma on Big Brother’s Bit On the Side is Rylan Clark, while Rylan is joined by Iain Lee in Big Brother’s Bit On The Psych on Saturday nights. The Apprentice star Luisa Zissman will be a regular panelist on Bit on The Side and Bit On The Psych as well as a roving reporter on the series.

More contestants will join the first 10 in Big Borther on Friday night.

Click here to see photos of this year's contestants in Big Brother.