A Hulu price increase is coming, but you can get the lower cost for a few more days

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(Image credit: Hulu)

On October 10, the price of a Hulu subscription is going to increase — but if you hurry up, you can get the lower cost and save yourself up to $10.

In a few days, the service will cost $1 more per month, and that's for the ad-enabled tier, as the ad-free one is going to jump up by $2, meaning they'll cost $7.99 and $14.99 per month respectively. The annual plan is going up by a whole $10 to $79.99 (this is for the ad-free service and there's no alternative for the ad-enabled one).

If you enjoy Hulu's bundles for ESPN Plus or Disney Plus, you'll be glad to know that the cost isn't going up just yet, but they will see a price rise later this year.

The Hulu price hike was announced in August, but with several months between the announcement and the date of the price increase, you'd be forgiven for forgetting. Time ticks on though, so you've now got less than a week until the price rise.

The good news, though, is that you've got a few more days to make the most of the lower prices — admittedly you'll only get one month at this lower price if you opt for the $6.99/$12.99 monthly options.

We'd recommend that you opt for the annual plan if you're interested in Hulu for the long haul. If you buy it in the next few days, you'll pay $69.99 instead of $79.99, saving you a fair bit of money, especially when you consider that the annual subscription is already cheaper than paying 12 months at the monthly price.

You can sign up for Hulu here if you're interested. You can also browse the service's library to see what's available to make sure it's right for you — it's a big decision and you'll want to know that there's enough to keep you entertained. 

Hulu has seen a pretty successful 2022, with popular movies like Prey and shows like Under the Banner of Heaven proving that it can more than hold its head among streaming heavyweights like Netflix and Disney Plus.

This isn't the only high-profile streaming service price hike we've seen recently — in fact, it seems that plenty of platforms are increasing their costs. Recently, Amazon increased the price of its Prime subscription in the UK, a few months after doing the same in the US. In August, Disney Plus also saw a price increase (alongside the announcement of an ad-enabled, and more affordable, tier).

With that in mind, it pays to be smarter about which services you subscribe to, and finding ways to save money on these streaming sites (say, by buying an annual plan days before a price hike) is a great way to do so.

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Tom Bedford
Streaming and Ecommerce Writer

Tom is the streaming and ecommerce writer at What to Watch, covering streaming services in the US and UK. His goal is to help you navigate the busy and confusing online video market, to help you find the TV, movies and sports that you're looking for without having to spend too much money.